Showing posts with label advertorials. Show all posts
Showing posts with label advertorials. Show all posts

Wednesday, 4 March 2015

Advertorials: Maybelline HyperSharp Wing Liner!

From Audrey Hepburn,



Lana Del Ray, 



to Baekhyun from EXO,



women and even men have been wingin’ it for decades!

Ladies who do their own make-up,
or even if you don't do make-up,
you must have also heard from friends about how hard it is to get the perfect wing liner look.

Now, the symmetrically wing-tip look can be yours with the new Maybelline HyperSharp Wing Liner!





The innovative new liquid liner comes with a duo-thickness flat-tip brush.



Similar to a fountain pen nib, the brush is able to create precise thin or thick lines at your pleasure. The brush measures 0.01mm on one side for thin strokes and goes up to 2mm for thicker lines at a flick of your wrist. 



Just one product and in two simple steps, you’ll be ready to take flight. 
Be it a subtle look for work, or bold for playful look for a night out, the Maybelline HyperSharp Wing Liner lets you have it all with a flick of your wrist.


Availability:

The Maybelline HyperSharp Wing Liner is available in Intense Black. 
Retails for $23.90 at Watsons, Guardian, SaSa, selected departmental stores and major supermarkets.

Monday, 16 February 2015

Advertorials: KATE TOKYO 2015 Spring/Summer

Feeling sexy this Chinese New Year?

Transform into the Ultimate Temptress with KATE TOKYO 2015 February Eye & Lip Makeup Launches.

  • KATE BLACK FEATHER LASH, $25.50 



Transform your lashes into jet-black lush, voluminous lashes to complete your transformation into a debonair woman with KATE BLACK FEATHER LASH. 

Featuring an innovative double-sided Resin brush with long and short bristles on each end, the mascara seperates and volumises the lashes in a single coat.

The smudge-, water-, oil- and abrasion- resistant formula is also packed with black feather lash fibres to lengthen lashes while its shape-memorising wax creates and maintain voluptuous curves that curl all day. 

  • KATE FLASH CRUSH, $23.50 <Limited Edition> 


The highly popular KATE FLASH CRUSH palette is back for a limited time only to update the immensely trendy metallic zing from the runways. 

Combining a high concentration of glitter with a long-wearing glossy metallic finish, KATE FLASH CRUSH presents an eye-catching trio of colours to choose from.
  • KATE SUPER SHARP LINER S(S) 3, $17.00 <Limited Edition>
Dressed in a limited edition design, the KATE SUPER SHARP LINER S(S) 3 has an ultra-thin 0.03mm felt-tip brush to give a precise application even for those new to liquid liner.
  • KATE CC LIP CREAM, $8.50 <Limited Edition>
A multifunctional highly pigmented lip cream that not only colours and even-out the lips for plumper-looking lips with vibrant shine, but cares, nourishes and protects it like a lip balm. 

What’s more, the SPF19PA/++, lip colour also protects the lips from harmful UV rays and comes in a portable lightweight stick, perfect for women-on-the-go.

Available in 01 Beat Red, 02 Pink Spice, 03 Nudist Pink and 04 Orange Burst

The KATE BLACK FEATHER LASH will be available from February 2015 at selected FairPrice Finest, FairPrice Xtra, OG, John Little, Nishino Pharmacy, Sasa Cosmetics and Watsons. 

The limited edition KATE FLASH CRUSH, KATE SUPER SHARP LINER S(3) and KATE CC LIP CREAM will be exclusively available at selected Watsons outlets from February 2015, while stocks last.


Thursday, 5 February 2015

Advertorials: The Body Shop Forbidden Flower

Valentine's Day is around the corner~~
No idea what to give?
This Valentine’s Day, turn heads with The Body Shop Forbidden Flower, the most enticing scent ever with a blend of sultry spices, seductive florals and woody notes.



Inspired by nature’s most controversial flower, the poppy that symbolises love and fertility, the new limited edition Forbidden Flower is the ultimate Valentine’s Day seduction tool. 
Beautiful, intoxicating and dangerous, the Forbidden Flower contains an extract of hand-picked poppies from Ankara, Turkey for an addictive hit of fragrance.

Available in Eau de Toilette ($24.90), Body Butter ($32.90), Shower Gel ($14.90) and Body Lotion ($21.90).

Get a colour rush with The Body Shop limited edition 2015 Spring Trend Make-up Collection.



The collection includes The Body Shop first chubby Lip & Cheek Velvet Sticks ($29.90) that give a rich colouration and velvety matte finish, a Poppy Universal Lip & Cheek Velvet Stick ($29.90) that adjust to the unique pH of the skin into your own individual poppy shade, Poppy-inspired Blusher Brush ($32.90), iconic Shimmer Cubes Palettes ($39.90) and Colour Crush™ Nails ($12.90) for a dramatic colour statement.

The Body Shop limited edition Forbidden Flower Body Range and Spring Trend Make-up Collection will be available from 5 February 2015 onwards.

Wednesday, 21 January 2015

Advertorials: Love, Bonito CNY Pop-Up Showcase

Chinese New Year is just around the corner!
Still figuring out what to wear?
Or do you......

Visit Love, Bonito's pop-up showcase at 313@Somerset!
This January, homegrown leading fashion e-retailer, Love, Bonito, will launch its first ever Chinese New Year pop-up showcase in the heart of town at 313@Somerset.  

What to expect:
A selection of contemporary Oriental Art Deco apparel, all very wearable pieces for the much celebrated Chinese New Year. This capsule collection is pocket-friendly priced between S$32 and S$59. 
  • Covet Lavisia Lasercut Dress, $58


Intricate workmanship at its very best, the Covet Lavisia Lasercut Dress boasts immaculate detailing that emanates effortless femininity and sophistication in a single frock. Fashioned out of neoprene with a subtle mandarin collar, the dress is perfect for making a lasting impression in the midst of Lunar New Year festivities. 
  • Covet Florinda Floral Romper, $49

The bold, zesty Covet Florinda Floral Romper features a beautiful floral tapestry that lends a touch of elegance to its structured silhouette. Cinched at the waist with an origami pleat finish, the contemporary print translates to wearability even after Chinese New Year.
  • Rozaria Floral Romper, $42



Featuring a foldover front, the Rozaria Floral Romper exudes simple elegance with its classic, wearable floral design. Woven out of jacquard with two handy side pockets to boot, the romper is perfect for Singapore’s temperamental climate, whilst allowing for easy stashing of your red packets. 
  • Covet Sidona Jacquard Midi Skirt, $45


The lovely Covet Sidona Jacquard Midi Skirt comes in gorgeous, opulent shades that would add a festive edge to any basic top. Crafted out of jacquard, this statement skirt features subtle lace embroidery for a distinct oriental touch bound to turn heads everywhere. 


In addition to the Chinese New Year Collection, shoppers can also expect off-the-rack apparel and key accessories from both its staple line and its more luxe sister label, Covet, at the pop-up showcase, catering to ladies looking to dress up for other occasions. 

Customers who shop at the pop-up showcase will enjoy complimentary express courier which will allow them to receive their purchases the next working day. Isn't that great! No need to carry your items around if you are intending for more shopping!


Late shoppers need not worry as the pop-up showcase will be opened through the Chinese New Year holidays. Friendly retail assistants will also be on-site to offer styling advice upon request, while look books are conveniently accessible on the iPads for customers to seek inspirations. 


The Love, Bonito Pop-up Showcase
313@Somerset
313 Orchard Road #04-32
From 18 January till 28 February 2015.
Operating hours: 10am to 10pm daily 

Wednesday, 7 January 2015

Advertorials: Bimba Y Lola Spring/Summer 2015

The cooooooold winter~~
Well, I know there is not winter in Singapore...
But because I am currently living in Taiwan,
I get to experience 'winter' here,
though it is not as cold as the rest of the other countries around...

Looking forward to summer?


Get whisked away on a Tropicana vacation with BIMBA Y LOLA’s capsule Soft Collection leather goods this Spring/Summer 2015.


Tropical landscapes, exotic wildlife and visually arresting fruit paint the collection and serve as vivid references to Brazil’s carnivalesque atmosphere, unique mixed-race culture and famed beaches, Ipanema and Copacabana. 
These prints also hark back to the era and effervescent style of iconic Carmen Miranda, which brilliantly contrasts with the serenity found in the minimalistic lines uncovered in Brasilia’s architecture, as reflected in the collection.

BIMBA Y LOLA combines cleaner, simpler silhouettes with neoprene and stretch cotton fabrics for a dynamic fashion showcase that unveils a fascinating study in contrasts. Geometric prints artfully create a colour block effect, and alternate with beautiful prints of toucans, polka dots and exotic women for a tropical collection reminiscent of feisty, Brazilian women.

The fiesta is raring to go. Spring/Summer 2015 brings together bold colour, novel flavour, raw nature and distinctive Brazilian tradition for a resonant collection. Tropicana is created for independent, intellectual women who seeks out fashion as an imaginative means of escape, who derives joy from establishing her sense of self, whilst adding a slice of fun and youthful exuberance to her everyday life.


BIMBA Y LOLA’S S/S 2015 Collection is in stores from February 2015.

Wednesday, 24 December 2014

Advertorials: New Drops of Youth Bouncy Sleeping Mask

As we age, our skin loses elasticity. It takes longer for it to bounce back into shape. Sleep marks take longer to disappear in the morning than they did when we were fresh-faced teenagers.

Bounce back to youth with the NEW Drops of Youth™ Bouncy Sleeping Mask, the latest addition to The Body Shop best-selling youth-enhancing range.



The lightweight youth-enhancing mask has a uniquely bouncy, memory-shape texture that moulds itself like a second skin. Designed to be left on overnight without washing off, it seals in other skincare products for smoother, more hydrated and fresher skin.

Packed with powerful Edelweiss stem cells that possess exceptional skin renewal properties, the Drops of Youth™ Bouncy Sleeping Mask protects the skins collagen and Hyaluronic Acid levels which are vital to firm, bouncy, skin. The youth-enhancing mask also contains Community Fair Trade Babassu Oil to help retain the moisture in the skin, and Adenosine, a known pro collagen active and caffeine, to help circulation.

To maximise the efficacy of the Drops of Youth™ Bouncy Sleeping Mask, The Body Shop has engaged its first independent Global Skincare Expert, Dr. Terry Loong, to specially design a unique massage technique that stimulates the lymphatic system for better circulation and absorption of the mask.

 Drops of Youth™ Bouncy Sleeping Mask is available at S$44.90.

Friday, 10 October 2014

Advertorials: Sephora Zoom Masques


The face mask is the beauty addict’s number one tool for getting that desired, dewy complexion. 
A mask application is all you need to get that game face on in a jiffy.


It is one of the most important steps in the beauty routine to recharge your skin – and probably the most enjoyable one too! Especially for me, now that I am living in a country with 4 seasons, face masks have become an essential for me!
Why is that so? The effect of masks is instant, thanks to formulas rich in powerful, active ingredients. Face masks are also designed to meet different skin needs.
They can:

  • soothe
  • moisturise
  •  lift
Well you see, Sephora not only has their own in-house mask brands, there is also a variety of masks from different brands to choose from.
  • ALGENIST- Algae Brightening Mask (Detoxify)
Application Time: 10min
  • SEPHORA – Ginseng Mask (Firming & Toning)

Price: $4 – 1 sheet / $16 – 5 sheets
  • BOSCIA – Luminizing Black Mask (Pore-Minimising)

Tip: Avoid the eye area, eyebrows, hair line & lips.
Application Time: 15-20min
  • PETER THOMAS ROTH – Rose Stem Cell Bio-Repair Gel Mask (Anti-aging)

Cutting-edge plant biotechnology isolates and replicates the perfect rose stem cells for maximum anti-aging benefits.
Application Time: 10min
Price: $83 – 150ml 
  • FOR BELOVED ONE – Whitening Bio-Cellulose Mask (Whitening)
Price: $63 – 3sheets 



Face masks can come in a variety of formats as well! Be it fibre, gel, cream or mud,  using them regularly will help in maintaining a great complexion. It’s also great as a last-minute weapon, on an evening you need to look your glamorous best! 





Composed of six sources of both micro and macro algae, this expert formulation visibly brightens, smooth and hydrates skin.The luxurious and professional-grade mask gently exfoliates with leaves of sea kelp while the freshly scented blue-green algae silt delivers powerful antioxidant protection.
Complexion becomes more luminous and even, skin becomes toned and glowing. Tip: Remove the mask with a damp cloth and cool water to boost the product’s clarifying effects.
Price: $83 – 50ml 

A new item in the Made In Sephora range, the Ginseng mask is also one of the best-selling variants in the Sephora Natural Therapy Mask collection. 
A fibre mask rich with ginseng root extract, it tones and revitalises skin, restoring its suppleness. 
Ginseng root extract also provides a tightening effect to energise and “re-plump” the complexion. 
The fibre mask hugs facial contours perfectly ensuring your skin fully absorbs the nutrients from the mask.
Tip: The single-use dosage makes it great to bring along for trips. 
Application Time: 15min

This jet-black, mineral-rich mask has a unique “peel-off” effect. 
It also delivers powerful detoxifying, purifying and brightening results. 
Made with premium quality clay, its deep-cleansing properties draw out dirt and oil, while powerful antioxidants ingredients shrink pores, firm skin and reduce inflammation.
When dry, the mask strips away dead skin, impurities and excess oil to reveal brighter skin and smaller pores.
Price: $52 – 80g 



Breakthrough stem cell technology goes into the making of this mask. 
Rose stem cells are blended with rose extracts to counteract visible signs of aging – including fine lines and wrinkles, dehydration, dullness and sagging.
This cooling and soothing gel mask also strengthens and tones, revealing silky soft, radiant and youthful-looking skin.
Tip: Apply a generous layer & rinse off with cool water after 10min, or apply a thin layer & leave on overnight for an intensive treatment


Widely recommended by dermatologists and celebrities alike, this was the first bio- cellulose mask to appear on the market. 
Made of nano-scale organic fibres, it has the highest possible affinity to the skin, making it possible to achieve essence absorption 30 times higher than other masks. 
The Whitening Bio-Cellulose Mask also contains Lumiskin and Melaclear2, two patented skin-whitening formulas to instantly reveal bright and luminous skin.
Tip: Suitable for skin that has gone through intense treatments such as laser or IPL 
Application Time: 15-20min


SEPHORA IN-STORE PROMOTION
From now till 31 Oct 2014, Sephora Singapore customers can enjoy a direct 10% savings off the ZOOM masks.
Sephora members will be entitled to an additional 5% savings. 

Friday, 15 August 2014

Advertorials: Lapalette F/W 2014 Collection

I am not sure if you have heard of the Korean brand Lapalette.
Its a label well received by KPOP idols and Korean celebrities like:

Girls Generation's Yoona

Actress Kim So Hyun


Miss A's Suzy

and is currently endorsed by the Jung sisters (Girls Generation's Jessica and F(x)'s Krystal):







Having hit the Singapore shores in 2011, Lapalette has brought a new wave of K-Fashion to the local scene.

After its successful flagship store opening at ION Orchard in December 2011, Lapalette is
available at Suntec City, Vivocity & Tampines Mall.

Best-known for its signature styles such as the horse icon, the brand houses a unique range of sophisticated bags and accessories inspired by delicate hand-crafted ornaments and vintage collections such as wooden dolls and musical instruments, which are reinterpreted to inject a contemporary twist.

Available in 29 stores across Asia, Lapalette has proven to be very popular amongst Korean pop stars and celebrities. The brand also frequently collaborates with global designer brands to create special collections.

MOST BY LAPALETTE
A premium product line that focuses on producing modern, minimal & classic unique pieces. This collection line features a recent collaboration with super model ‘Hyoni Kang’ to produce a series of accessories that was launched and showcased at the ‘Who’s Next’fashion show in Paris, France.
The brand also recently introduced the latest ‘Perky’ line that features premium & trendy clutch bags.









 
CUPCAKE BY LAPALETTE
Features the Corinth line that was inspired by the ancient city of Greece. This collection line produces fun, unique and whimsical accessories using genuine leather.
 




 

CORINTH LIMITED EDITION
A reinvention of the main line, Corinth’s Limited Edition collection features unconventional designs highlighting the use of specially dyed Italian leather & studs that provides an overall luxurious feel. The limited edition series comes with label numbering that makes it more exclusive and premium. Available in stores in Singapore in August.
 
 
LAPALETTE BY LAPALETTE
Features the Wave Candy Horse collection that focuses on color play and Lapalette’s iconic horse motifs that is available in a cross bag, shopper bag and backpack version.

 
STORES IN SINGAPORE

2 Orchard turn ION Orchard #B3-36, S(238801)
Opens daily from 10.00am - 9.30pm

3 Temasek Boulevard #02-368/369 Suntec City Mall S(038983)
Opens daily from 10.30am - 9.30pm (Mon-Thurs, Sun) / 10.30am-10.00pm (Fri-Sat)
 
1 HarbourFront Walk #01-K22 VivoCity S(098585)
Opens daily from 10.00am – 10.00pm